Social Media for Roofers — on Autopilot.
Your roofing company does outstanding work. But who sees it online? Publivo creates professional content about your projects, team, and expertise — fully automated.
The Reality
You know these problems.
There's no WiFi on the roof — and no time for social media.
Customers compare online and choose the business that's visible.
Finding good roofers is hard — applicants check Instagram first.
Agencies don't understand the roofing trade and deliver generic content.
This is how easy it really is
One photo. One video. One voice message.
This is what everyday life with Publivo looks like for roofers — your team provides the input, AI handles the rest.
The journeyman sends a photo of the freshly tiled roof.
5 finished posts about your roofing project — on LinkedIn, Instagram, Facebook, Google My Business, and your blog.
A 15-second clip of laying the new clay tiles.
Instagram Reel, Facebook Story, and a blog article about professional roof tiling.
'Finished the roof renovation at the Miller residence today. New insulation plus clay tiles, all done in one week.'
Professional posts about energy efficiency and roof renovation across all channels.
Blog & Google Ranking
Be found on Google as a roofers expert.
Publivo automatically writes SEO-optimized blog articles on topics your customers google — before they search for a provider.
'Cost of roof renovation for a house'
A homeowner is planning a roof renovation and researching costs.
Your blog article with cost examples ranks on Google — the customer knows you before requesting quotes.
'Which roof tiles are the best?'
A builder is comparing different roof tile materials before making a decision.
Your comparison article positions you as an expert — the customer contacts you directly.
'Insulate roof from inside or outside?'
A homeowner is researching the best insulation method for their roof.
Your expert article answers the question competently — and you're the first point of contact for implementation.
→ Publivo creates these articles automatically — you don't have to do a thing.
The Solution
How Publivo helps roofers businesses.
Features tailored exactly to your industry.
Content Creation via Voice, Photo & Chat
Record a voice message, take a photo, or type briefly — Publivo turns it into finished posts.
AI Image Generation for Every Post
Professional images for every post — generated, not sourced.
Multi-Platform: LinkedIn, Instagram, Facebook
One post, three platforms — automatically adapted to format and tone.
Team Workflow & Approval Processes
Boss approves, team delivers content — clear roles, simple process.
Editorial Calendar on Autopilot
Your content plan fills itself — with the right topics at the right time.
Weekly Content Proposals with Scripts
5 creative ideas every Monday — based on TikTok trends and your industry, including scripts.
Topic Pillars — Endless Content on Autopilot
Define core topics once. Publivo automatically generates fresh posts continuously.
Company Memory — Publivo Learns with Your Business
Every feedback trains Publivo for your business. The longer you use it, the better it gets.
Example Content
What would Publivo post for your roofers business?
Real topic ideas our AI generates for your industry.
Before/After: Roof renovation with rafter insulation
Funding programs 2025: What homeowners save on roof renovations
Team spotlight: Our master roofer and his journey
Flat roof sealing: Why bitumen isn't always the best choice
Storm damage on the roof: Immediate measures and insurance tips
Solar on the roof: What you need to know before installation
Roof window installation: More light and quality of life under the roof
Green roofs: Why planted roofs are becoming increasingly popular
Case Study
This is how it looks in practice.
Roofing company from the Münsterland region
14 employees
Challenge
The company was barely visible in the region — despite outstanding craftsmanship. Three open journeyman positions had been unfilled for over six months because young professionals simply couldn't find the business online. Nobody on the team had capacity for social media, and an agency wasn't in the budget.
Solution with Publivo
With Publivo's setup assistant, everything was configured in 20 minutes. The business uses three automatic content pillars: project showcases, recruitment, and industry knowledge. AI-powered content creation generates 12 posts per week with matching texts and AI image generation. Multi-platform publishing pushes all posts automatically to LinkedIn, Instagram, and Facebook — without a single click.
Results
+340%
Applications
+28%
Customer inquiries
10 min
Time/week
+85%
Google visibility
“We got more applications in two months than in the entire year before. One journeyman wrote us: I showed your Instagram to my buddy who's also looking — now we're fully staffed.”
— Roofing company from the Münsterland region
Deep Dive
Why Publivo works for roofers.
Content Creation via Voice, Photo & Chat
No desk required. Whether on the job site, in the workshop, or between appointments — a quick voice message or photo is enough. Publivo recognizes your topic, crafts professional text, and creates matching images. Content that sounds like your business — without you having to write.
AI Image Generation for Every Post
Forget stock photos. Publivo generates unique, professional images matching every post. Whether project visualizations, infographics, or atmospheric visuals — all in your brand's look. No copyright issues, no awkward stock photo models.
Multi-Platform: LinkedIn, Instagram, Facebook
Every platform has its own rules: LinkedIn wants expertise, Instagram thrives on visuals, Facebook on reach. Publivo creates three optimized variants from one topic — different copy, adapted image formats, platform-specific hashtags. You click once, the rest happens automatically.
Team Workflow & Approval Processes
Not everyone should be able to post everything. With Publivo, define roles and approval workflows: employees create content, team leads review, owners approve. Everything transparent, everything traceable. Perfect for businesses with multiple locations or larger teams.
Editorial Calendar on Autopilot
Publivo plans your content ahead: seasonal topics, industry events, holidays, and trending subjects automatically populate your editorial calendar. See at a glance what gets posted when, adjust or simply let it run. Consistency without effort.
Weekly Content Proposals with Scripts
Every Monday at 8:00 AM, Publivo analyzes viral TikTok trends, Instagram hashtags, and industry discussions on Reddit. This produces 5 ready-made content proposals — each with a script, recording instructions, image suggestions, and music recommendations. Tailored to your business and audience. Plus 2 manual research runs per week.
Topic Pillars — Endless Content on Autopilot
Set your core topics once — e.g., Projects, Expertise, Team. Publivo researches daily for current news and trends and generates new posts from them. Per topic pillar, choose the posting frequency and image mode (AI-generated or library). Result: endlessly fresh content without repetition.
Company Memory — Publivo Learns with Your Business
Publivo remembers everything: rejected proposals, edited texts, your preferred topics and style. This company memory grows with every feedback — on content proposals, topic pillars, and generated posts. Result: content that fits your business better over time.
Ready to make your roofers business visible?
Start now with a 10-day free trial. No credit card required.